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SMS Marketing Articles and Insights

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What is Text Marketing
SMS Marketing

What is SMS Marketing?

By: Tom English
December 1st, 2022

SMS marketing is the practice of sending mass text message alerts to customers who have opted-in to receive texts from …

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how to send a text from your computer
SMS Marketing

How to Send a Text From Your Computer

By: Michael Esposito
November 24th, 2022

Most of the time, texting from your phone is the way to go. Your phone is with you all the …

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mobile messaging
SMS Marketing

How to Use Mobile Messaging and Push Notifications to Boost Business

By: Dan Annetts
September 14th, 2022

According to anthropologist Amber Case, we are all cyborgs now. It seems that most people are symbiotically linked to a phone, …

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sms marketing
SMS Marketing

How to Create a Successful Text: 8 Tips

By: Michael Esposito
June 29th, 2022

If you’re not using SMS marketing in your business, you should be. Text message marketing is a budget-friendly way to reach a …

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This article explores three new ways to reach your customers with text messaging beyond traditional marketing:
SMS Marketing

3 New Ways to Use SMS for Your Business

By: Michael Esposito
May 19th, 2022

Given how long SMS has been around, it’s surprising how few businesses take advantage of this powerful tool. People are …

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5 tips for your next campaign
SMS Marketing

5 Tips on Planning Your Next Text/SMS Marketing Campaign

By: Michael Esposito
April 21st, 2022

As digital communication has increased our options for connecting with each other, more companies are turning to text/SMS marketing as a way …

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cartoon of business team sending an email
SMS Marketing

How to Combine SMS and Email Marketing for More Effective Campaign

By: Michael Esposito
April 7th, 2022

Email and text often rise to the top of the list for many strategists when it comes to direct marketing …

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We’ll show you how to get started and put together a cohesive “Text to Order” campaign that drives consistent orders for your business.
SMS Marketing

How to Run a “Text to Order” Campaign

By: Michael Esposito
January 12th, 2022

Nowadays, customers don’t want to wait in line or jump through hoops to place an order. We want things fast, …

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To truly boost customer interaction, technology must be appropriately leveraged, and text messaging is a good example of this.
SMS Marketing

5 Ways to Boost Customer Interaction With Text Messaging

By: Michael Esposito
January 10th, 2022

Consumers want friendly, convenient service, and they want it fast. Technology has helped businesses to respond to this demand. But …

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7 Text Marketing Best Practices to Implement Today
SMS Marketing

7 Text Marketing Best Practices to Implement Today

By: Michael Esposito
December 10th, 2021

If you’re among the many businesses deciding to make the leap and implement a text marketing strategy, congratulations! You’re one …

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Short-form storytelling done right can also help your business or brand cut through the marketing clutter.
SMS Marketing

The Importance of Storytelling in Short-Form Communications

By: Michael Esposito
December 3rd, 2021

There’s something inherently captivating about a good story. It’s for this reason storytelling has evolved to become an excellent way for businesses …

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SMS text messaging can be an effective way of engaging with your target customers.
SMS Marketing

Why it’s Important To Keep Your SMS Opt-In List Updated

By: Michael Esposito
November 18th, 2021

SMS messaging has become a powerful way to connect with customers, regardless of their age or background. Businesses use opt-in …

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