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Building bridges to mental health support — One call at a time.

When you lose someone you love, you can either break — or build. In the case of The Cashleigh Foundation, the team chose to build.

Photo of Lana Gruell, Founder and Executive Director of The Cashleigh Foundation
Lana Gruell
Founder | Executive Director
Case studies
Industry:
Nonprofit / Mental Health
Number Type:
Toll-free
Features:
  • Call Forwarding
  • Vanity Phone Number

About

Cashliegh Foundation was founded in 2023 in memory of the founders daughter, Cashleigh. This inspiring nonprofit is on a mission to make mental health support more accessible, especially for youth. Rather than recreating services, The Cashleigh Foundation focuses on connecting young people and their families to existing — but often hard-to-find — crisis lines, support groups, and free mental health resources. They use their website, social media and their toll-free number to provide and share these resources 24/7.

📞 The challenge: personal and business calls colliding

At first, all communication came through my personal phone. That meant crisis calls, media inquiries, potential partners, and volunteers were mixed with personal texts and everyday conversations. “There was no line between work and home,” the founder shared. “That lack of separation made it hard to stay organized — and even harder to be fully present in conversations that really mattered. We worried that people might hesitate to reach out if it didn’t feel professional.”

🎯 The solution: a simple, trustworthy, and professional phone system

IMAGE: https://thecashleighfoundation.org

When searching for a communication solution, 800.com quickly stood out. “We looked at other options, but 800.com offered exactly what we needed — it was simple, affordable, and gave us a professional presence with a toll-free number.” With a limited budget and small team, the foundation needed something reliable, easy to set up, and built for real-time connection. “The setup process was quick and stress-free — no technical expertise required. We had our number, voicemail, and call forwarding running in no time.”

⚙️ Tools that make a difference

Today, The Cashleigh Foundation uses their 800.com toll-free number, voicemail, and text messaging features every day. These tools help them:


  • Stay responsive to families and partners

  • Ensure no call goes unanswered

  • Provide a discreet way for youth to reach out

  • Maintain professionalism and trust with every contact.

📈 The results: clearer boundaries, better support

The Cashleigh foundation team at the AFSP (American Foundation for Suicide Prevention) event. this year.
IMAGE: The Cashleigh foundation team at the AFSP (American Foundation for Suicide Prevention) event. this year.

The results were immediate. “We’ve seen fewer missed calls and more timely responses — critical when someone’s reaching out for help. We've also heard directly from callers and partners that the toll-free number builds trust.” Having a dedicated business number has helped the founder restore balance between work and home life, and increased productivity for the company overall. “I can now be fully present during foundation calls and also unplug when I need to. That’s made a huge difference in my productivity and mental well-being.”

Lana Gruell Founder and Executive Director
“For any small business or nonprofit, especially those managing sensitive conversations, 800.com is a game-changer. It’s affordable, easy to use, and makes your organization look and feel professional. I highly recommend it.”
Lana Gruell
Founder | Executive Director
Connect with The Cashleigh Foundation
Want to support their mission or share their story?
Connect with The Cashleigh Foundation
Want to support their mission or share their story?
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