How to Use Canva for Your Business

how to use canva for your business
how to use canva for your business

Businesses of all sizes can benefit from using the digital tool, Canva. Even inexperienced users can quickly and easily create expert-looking advertising, marketing, and promotional materials for a cost that starts at zero.

Let’s take a closer look at this intuitive design software and then suggest ways that your business might put it to productive use.

What Is Canva?

Canva is a design platform featuring more than 250,00 professionally designed drag-and-drop templates and over one million stock photos, videos, graphics, and thousands of fonts — and that’s just the basic plan version, which is free.

Or, instead of using stock visuals, drag and drop your own photos into your design. Then use Canva tools to edit and crop your imagery to your own high standards.

Canva is easy to use, even for those with no design experience or even creative instinct and is available in three cost-and-feature plans starting at the no-cost basic model. According to the company, Canva is used today by some 85% of Fortune 500 companies.

How Much Employee Training Is Required to Use Canva?

One of the digital tool’s main selling points is its intuitive functionality. Even your staffers with little or no design experience can learn quickly. The website offers step-by-step instructions to get users started. In addition, more specialized and in-depth information is available from free and low-cost classes offered by Canva and other education sources on YouTube and other web channels.

How Can My Business Use Canva?

Think of any application for which your company would have to hire promotional designers or produce work in-house that would appear amateurish.

Professional Imagery

Canva is perfect for professionally rendered imagery that can include your company’s logos, business cards, website pages, web ads, social media posts, and sales and product literature.

Also, use Canva with confidence to make videos, infographics, whiteboards, invitations, and whatever else your creative minds can envision. The millions of free assets mean that your employees can customize their marketing materials to fit your company’s needs and goals.

An Ideal Overall Design Tool

In short, Canva is an ideal solution for introducing your company to the marketplace and for building strong brand awareness.

[ictabs alias=”blog-cta”]

Which Canva Plan Does My Business Need?

You have two options for Canva utilization for your company.

Canva Free for Occasional Users

Canva Free is best for single users working alone with occasional graphic design challenges in mind. If you’re a start-up company needing a logo, business cards, and signage, this mode might work best. As its name implies, there is no cost for Canva Free.

Canva Pro, the Premium Design Tool for Comprehensive Use

Canva Pro is also for single users, but it includes more premium tools for enhanced productivity. There are also more than 610,000 stock photos and graphics available, as opposed to the 250,000 that can be used with the free plan. For each user, the cost of Canva Pro is $119.99/year.

Canva Teams, as the name suggests, is for multiple users working together. It includes such collaborative tools as brand controls, approval workflows, task assignments, and activity logging. Canva Teams costs just $149.90 annually for workgroups of as many as five.

Reach Out to for More Marketing Communications Insights

At, we’re marketing communications leaders with a focus on providing businesses of all sizes and categories with vanity phone numbers that increase brand awareness. Your new numbers will inspire customer contact and build loyalty through memorability. We can help you select, install, and promote one or more phone numbers based on a relevant word or message or non-random and highly memorable all-digit phone number sequences.

Let’s start with an in-depth discussion of your company’s marketing and promotional strategies and goals. We’ll show you how to choose and implement a vanity phone number that will make it easy for your audience to reach your team and conduct business.

Visit or call us at the highly memorable vanity number (800) 800-4321.