A Magical New Holiday Tradition: Kids Can Call Santa This Year — And Parents Get the Inside Scoop
The holidays are here again! A season filled with wonder, wishes, and the little moments our kids will remember forever. And this year, we’re bringing families something new, fun, and wonderfully nostalgic:
A real number where kids can call Santa and share exactly what’s on their wish list.
And after they do, parents receive a text message with everything their child told Santa.
It’s a simple idea, powered by a bit of technology and a whole lot of holiday spirit, but the story behind how it came to life is just as sweet.
🎅 How This All Started: A November Company Meeting Filled With Holiday Magic
Every month, our whole team gathers for an all-hands meeting. Part recapping, part planning, and part catching up. This month, the conversation drifted to the holidays and how we were planning to spend it with our family and friends. We started swapping stories about the traditions we’re keeping alive, the excitement our kids feel this time of year, and the small experiences we create that make the season special. In the middle of it, someone casually said, “I wish my kids could just call Santa”. Everyone in the meeting immediately joined in and started sharing how they would use that with their kids and how amazing it would be.
It was a simple, offhand comment, but it sparked something. As we talked about how much our kids, nieces, and nephews would love that, one of our team members had opened our number search tool to see if any toll-free numbers related to Santa were available. Within seconds he shouted, “You guys — I searched for a Santa number and 1-888-Santa-67 popped up. I’m buying it right now!” The room erupted in laughter and disbelief. People were saying, “No way, that’s amazing,” while others jumped in with, “Wait… what’s 67?” After explaining — and joking — about the whole 6-7 phenomenon kids are obsessed with right now, it became obvious we had no choice but to run with it.
A Santa hotline that also ties into a trend kids love felt too perfect to ignore. Within minutes, we secured the number, and the idea took on a life of its own. Our marketing and design teams got to work, and our support team began prepping the number behind the scenes — transforming a spontaneous moment into a brand-new holiday tradition.
📞 How It Works (It’s Delightfully Simple)
Kids call 1-888-SANTA-67
They talk directly to Santa’s automated line.
They share their wishes in their own words — excited, honest, sometimes hilarious.
And then, like a little holiday miracle…
Parents receive a text message with everything their child said.
It’s part magic, part technology, and entirely built to create moments you’ll cherish.
🎁 Fun Ways to Share the Experience With Your Kids
Here are a few ideas to turn the Santa Hotline into a special family moment:
1. Make it a holiday countdown activity
Build it into your advent calendar or your “25 days of Christmas” list.
2. Record the moment
Film your child dialing the number or reacting afterward. Sometimes the magic is in the anticipation: the shy smile, the excitement, the “Mom, I just talked to Santa!” These videos become priceless.
3. Have siblings call together
The dynamic is always adorable — sometimes chaotic — but always memorable.
4. Turn it into a bedtime ritual
Let them call Santa after story time, snuggled under twinkle lights.
5. Share the text with family and friends
They love seeing the wishes too — especially the unexpectedly funny ones.
6. Use the message as a gift guide
Honest, direct, straight from the source — Santa makes shopping easy.
❤️ Created Naturally
This wasn’t a marketing brainstorm or a planned product release. It was a spontaneous idea that came from a simple, heartfelt conversation among our team who wanted to make the holidays magical for their kids and family.
And now, we’re excited to share it with you.
🎄 Start a New Holiday Tradition This Year
If you want to create a moment your child will always remember — and one you can capture forever — let them call Santa and share what’s in their heart this season.
It’s one small call…One big childhood moment…And maybe a new tradition your family will look forward to every year.
Happy holidays — from our family to yours. Now go call Santa at 1-888-SANTA-67 🎅
By texting 1-888-SANTA-67, you confirm that you wish to receive text responses from us. Your message serves as your express written consent for us to reply. Texts are conversational only. No marketing or promotional content will ever be sent.

